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πŸ“’ The Challenges of Selling Ganesh Idols Online & How Majha Morya Overcame Them

4 min readFeb 10, 2025

Introduction: The Difficulties of Selling Ganesh Idols Online

Buying Ganesh idols online is a convenient yet challenging experience for devotees. When we launched Majha Morya in July 2014, our goal was to simplify the process and provide high-quality Ganesh Murtis delivered safely to homes across India.

However, we quickly realized that selling Ganesh Murtis online came with several challenges:

βœ… Price fluctuations & last-minute hikes in local markets
βœ… Ganpati idol delivery issues & fragile product handling
βœ… Limited availability of eco-friendly Ganpati idols online
βœ… Lack of trust in online Ganesh Murti booking

Through innovation, technology, and customer-first solutions, Majha Morya overcame these obstacles and built a seamless online Ganesh idol shopping experience.

1️⃣ Starting the Journey: Finding Customers Online (2014–2016)

Our journey began by creating our first Facebook page and reaching out to customers searching for Ganesh idols online. Through social media marketing, we started generating leads, but we soon encountered roadblocks:

🚧 No real-time inventory tracking, leading to confusion about product availability.
🚧 Difficulty in sharing multiple Ganesh Murti designs on WhatsApp.

Solution:

We realized we needed a website for Ganpati idol booking, making browsing and purchasing easier for customers.

2️⃣ Launching Our First Website & Learning from Setbacks (2017–2019)

In 2017, we launched www.majhamorya.in, aiming to revolutionize the Ganesh idol shopping experience. Alongside this, we introduced the Majha Morya Aarti Sangrah application, offering a glimpse into how online solutions could enhance festival experiences digitally. The app was even covered by The Indian Express β€” read the article here.

πŸ“² Download the Majha Morya Aarti Sangrah App: Click here

However, we encountered fresh challenges:

❌ Low website traffic β€” Most customers still preferred offline Ganesh Murti shopping.
❌ High technology maintenance costs, making it difficult to sustain.

A newspaper clipping from Sakal showcasing the success story of Majha Morya Creatives LLP. The article discusses the brand’s efforts in providing seamless Ganesh idol delivery, overcoming logistical challenges, and scaling operations. Accompanied by images of the company’s team, warehouse, and customers.

To solve this, we pivoted to a franchise model, opening 5–7 physical stores in Mumbai, Navi Mumbai, and Thane. But even this came with challenges β€” standardizing the customer experience across multiple locations was difficult.

3️⃣ COVID-19 & The First Breakthrough (2020–2021)

The COVID-19 pandemic in 2020 changed everything. We launched the Majha Morya E-Store Android App, allowing customers to book Ganesh idols online with doorstep delivery.

πŸš€ Our turning point came when ABP Majha featured our story, bringing in a huge wave of inquiries.

This was when we made our first large-scale Ganesh idol deliveries in Navi Mumbai & Thane.

A newspaper clipping from Lokmat featuring the journey of Majha Morya Creatives LLP. The article highlights the challenges and growth of the business, emphasizing its impact on Ganesh Chaturthi celebrations and e-commerce for religious products. Includes a photo of the founders and a snapshot of the business operations.
News Article Published in the Lokmat

However, the next year, we faced another hurdle:

🚧 Customers uninstalled the app after the festival, making retention a challenge.

Solution:

πŸ”Ή Instead of relying solely on an app, we restructured our online store for a smooth website and WhatsApp shopping experience.

4️⃣ Scaling Up: Solving Major Industry Challenges (2022-Present)

In 2022, we relaunched www.majhamorya.in, focusing on:

βœ… Easy Ganesh idol booking online (mobile-friendly interface)
βœ… Pre-booking system to secure the best quality Ganpati Murtis
βœ… Secure packaging & dedicated delivery fleet to avoid breakage
βœ… Faster logistics to ensure timely Ganpati Murti delivery

β€œGraph showing Majha Morya website traffic growth over the last three years, illustrating visitor trends and engagement.”
A graph displays the traffic growth of the Majha Morya website over the last three years, highlighting visitor trends and engagement patterns.

Major Expansion Milestones:

πŸ“ 2022: Deliveries expanded to Mumbai, Pune, Satara, Kolhapur
πŸ“ 2023: Entered Ahmedabad, Surat, Vadodara (Gujarat)
πŸ“ 2024: Expanded services to Belgaum, Hubli, Bengaluru (Karnataka)
πŸ“ 2025 & Beyond: Expanding across Tier 1 cities & major National Highway routes

5️⃣ Overcoming Key Challenges in Ganesh Idol Online Shopping

🚚 Ganesh Idol Delivery Issues & Breakage Risks

Problem: Fragile Ganpati idols often break during transit.
βœ… Solution: We built our own delivery fleet for secure handling & timely deliveries.

πŸ“¦ Ganesh Murti Availability & Inventory Management

Problem: Customers face last-minute unavailability in offline markets.
βœ… Solution: We optimized our Ganesh Murti pre-booking model, ensuring stock availability.

πŸ› Customer Convenience & Trust

Problem: Customers prefer trusted sellers when ordering Ganesh idols online.
βœ… Solution: We built a user-friendly Ganesh Murti shopping website with a seamless checkout experience.

6️⃣ Why Buy Ganesh Idols Online from Majha Morya?

🌟 Largest collection of traditional & eco-friendly Ganesh idols
🚚 Dedicated delivery for fragile Ganesh Murtis across India
πŸ“¦ Pre-booking available for guaranteed idol selection
πŸ’³ Secure payments & easy WhatsApp ordering

Conclusion: The Future of Online Ganesh Murti Shopping

The journey of Majha Morya has been full of challenges, but with innovation, persistence, and customer focus, we’ve built India’s most trusted online Ganesh idol delivery service.

πŸ“Œ In 2025 & beyond, we aim to expand across all major Indian cities and make Ganpati Murti online booking easier than ever.

πŸ’› Be a part of our journey & book your Ganesh idol today!

πŸ‘‰ πŸ”— Pre-Book Your Ganesh Murti Now

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Majha Morya Ganesh Idols
Majha Morya Ganesh Idols

Written by Majha Morya Ganesh Idols

🚚 Nationwide Delivery of Ganesh Idols πŸ“¦ Safe, Reliable & Timely Deliveries ✨ Proudly Recognized by DPIIT πŸ€– Driven by Technology 🌐 Explore NowπŸ‘‡

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